With today’s level of location digitization and growth, location intelligence has become foundational to business in its marketing, operations, services, risk management, deployment of assets, and many other functions. Through location analytics and location intelligence, a firm can leverage location information to make better-informed decisions and ultimately create value to the business as well as society.
Spatial Business Academic Programs
The University of Redlands School of Business & Society has been a leader in business education for over 40 years. The school offers the following degree and certificate programs in location analytics and spatial business, enhanced by its close connection to Esri®.
The Master of Business Administration (MBA) with a concentration in location analytics equips you with the skills to unlock the potential of spatial data, solve real-world problems, and gain a competitive advantage in today’s business world. As a graduate, you’ll be prepared to use the power of location intelligence to improve decision-making, organizational performance, and business development.
The Master of Science in Business Analytics (MSBA) can give you the edge you need to succeed in a data-driven economy. Being able to harness the power of business analytics can help you create meaningful insights and make strategic, ethical decisions that will enhance your organization and your career.
The Online Business Location Analytics Certificate is a three-course graduate certificate program that can help you gain valuable skills in GIS and location analytics in a short period of time. Learning the power of mapping demographic trends can enhance your business decision-making and visual storytelling skills.
Spatial Business Articles
May 16, 2022
Data captures everything from how customers make buying decisions and how the competition is doing to where inventory is in a supply chain and how satisfied workers are on the job. This data is a gold mine that can help improve decision-making across an enterprise.
November 22, 2021
Business education needs to adapt to prepare professionals and leaders to be effective in this new era unfolding in front of us. To do so requires a deep understanding of how businesses can and should play a positive role in making the world a better place.
September 16, 2021
As businesses continue to analyze and leverage big data, there is a growing realization that adding geographic location intelligence and information to the data can dramatically enhance their insights. This practice is known as location analytics, or geographic information systems (GIS), and it plays a significant role in making sound business decisions today.